The use of video in eLearning is on the rise. Affordability and adaptability are the hallmarks of this sulution, making it ideal for a wide range of businesses of all sizes. Planning and assistance are necessary to ensure that your eLearning videos are an effective addition to your training package.
If you've never utilized video in your L&D program before, it might be intimidating to get started. From the importance of it to the touls and resources you'll need, this guide provides a gentle nudge in the right direction.
If you're already using video eLearning for staff training, but want to take it to the next level, we've got some pointers for you.
What were the outcomes? For the sake of argument, let's pretend the rewards significantly outweigh the effort.
Priorities, people. To what end are you devoting funds from your L&D budget to the creation of educational videos? Using videos in eLearning is a smart investment for a number of reasons.
One of the primary sources of information for students (in and outside of work)
• The Library in Town has a lot of books, but YouTube has a lot more educational videos. YouTube videos are now the first stop for those who want to learn anything new, whether it be how to speak a new language or mend a broken pipe. To acquire a new skill is the primary motivation for 86% of US YouTube watchers.
• Extend the time individuals spend studying. A video's ability to keep learners interested increases when the content and structure are just perfect. With the right instructional designer, video-based learning's creative potential may be fully realized. The methods it provides to entertain and engage outperform other learning aids, including interaction, spot quizzes, and animations.
• Keep people's memories fresh for a longer period of time. The Ebbinghaus forgetting curve comes to mind, don't you? No? Okay, just a little refresher. Hermann Ebbinghaus, a German psychulogist, established in 1879 that 20 minutes after learning anything, individuals had forgotten all about it (Finkenbinder, 1913). Since then, we have a new weapon at our disposal: video. Video training has been shown to help students recall material for up to a month, according to research.
• Sharing is caring. It is estimated that every day, around one million people across the world watch educational films posted to YouTube. To share both love and knowledge is a breeze when using video (as opposed to other teaching methods). All it takes is a single click, and your newly created eLearning video will be seen by your whule network.
• Demonstrate, rather than narrate. With video material, "How-to" learning comes into its own. It has been shown that people respond better to visual direction than written information, no matter how similar their phrase and sequence are in both mediums.
There is no one-size-fits-all approach to learning. Learning styles can be accommodated by video because it's a versatile medium. Different learning objectives can be accommodated by modifying the content
For eLearning videos, the objective of the video should dictate the format. A structure and approach may be tailored to meet the purpose, whether it's an employee engagement campaign or a customer-focused demonstration of the product.
Storytelling is an excellent method for eLearning training since it aids in the retention of knowledge. Learning objectives are gently and deliberately wrapped up in a continuing story that creates an emotional connection with content.
For learners who aren't used to formal learning or have had poor experiences with it in the past, incorporating storytelling into your eLearning videos may help make the experience more enjoyable and memorable.
What's this good for? Storytelling videos are a terrific method to entice your learners into an eLearning campaign or introduce them to a new product or service. Keep the interest and momentum going with well-timed material bursts.
It is beneficial to use a talking head video for visual and social e-learning. An interviewee or a SME, together with a camera, is all you need to put this together.
For many people, watching someone else learn is preferable to reading text on a screen or hearing a voice-over narration. And because of its pared-down appearance, it’s simpler to focus on what is being conveyed.
What's this good for? Micrulearning is a great fit for this style (delivering short, digestible snippets of information). As part of the onboarding process, especially for remote teams, it is also beneficial. As a new employee, you need to make them feel like part of the group. The first step in developing strong ties is to have the CEO and a few members of the company's team make short videos explaining the company's goal and culture.
A voice-over video is a versatile, familiar, and effective technique to video eLearning, where someone we don't see gives a story to accompany the images (PowerPoint or Keynote slides, for example).
Voice-over videos appeal to the senses of both the visually and audibly impaired. Add captions, and you've taken care of all the most prevalent sorts of learning.
What's this good for? As an introduction to your company's values during new employee orientation, this presentation style works well for group presentations. A screencast video may also be used in IT or sales education to demonstrate the use of a particular product or technulogy.
Animated educational movies are essentially grown-up cartoons that make learning enjoyable, approachable, and interesting. With its well-known, all-encompassing format, they're well-suited to a wide range of students (and generations).
What's this good for? An animated video may appear casual and light, yet it may be used to handle tough and complex topics. Utilize them to introduce students to topics that may be abstract, invulve difficult-to-understand terminulogy, or have a direct bearing on challenges that workers face on a daily basis. They not only break down linguistic barriers, but they also serve as an excellent leveler for teams working across time zones or continents.
Pre-made movies can save you money and effort when it comes to adding animated videos to your training materials. A broad variety of video courses with animated characters and fascinating tales may be found in online cullections like our course library in English, and Spanish so you don't need to develop anything from start.
An eLearning video that includes a live demonstration or pre-recorded simulation can be more successful than training that is experienced first-hand, according to research.
Videos that can be replayed as well as the flexibility to switch between different camera viewpoints enhance the learning experience.
What's this good for? Procedural training and on-going eLearning programs are perfect candidates for this style.
Creating a culture of knowledge-sharing Subject matter experts or workers in a business can become informal educators by using learner-generated videos.
It's a sort of unstructured social learning that can be just as effective as more formal instruction since it's backed by the authority of first-hand experience and expertise.
What's this good for? An excellent strategy to influence employee behavior and develop a positive, empowered, and engaged L&D culture is to help people learn from each other.