The Importance of Brand

This course shows how matching customer service to your brand values makes an impact on the quality of service across your company.

$ 9 USD

This course shows how matching customer service to your brand values makes an impact on the quality of service across your company.

$ 49 USD

This collection is ideal for those starting a career in customer-facing roles. It will help form the proper foundation to build knowledge on.

$ 299 USD

Unlimited access to all courses, learning resources and collections with new content at no additional cost for a full year.

Courses: 
1
10
328
Lessons: 
8
69
1,417
Resources: 
Workbook
Workbooks+
Multiple
Duration: 
15 minutes
150 minutes
Multiple
Access: 
30 days
60 days
12 months
Optimized for mobile

About

Know your brand. Would it surprise you to learn that knowing your brand is one of the best ways to provide top-notch customer service? A brand isn’t only a logo, a quirky name, and a social media presence – it’s also the knowledge and passion every team member displays when dealing with customers. It means understanding company values, what they stand for, and delivering the style of service that customers expect from your brand.

Luckily, this course is designed to help you ensure that you and your staff know precisely why representing your brand when interacting with customers is essential.

What will you learn

If your customer experience doesn’t consistently deliver on the promise your brand makes, then you have a problem. By matching customer service with your brand values, you’ll generate new leads, get better feedback, and offer consistent service across your entire company. This course is essential for teams working directly with customers, like customer support and success, as well as those that represent the brand's voice, like marketing and sales.

  1. The meaning of a ‘brand’
  2. How branding affects the consumer and how to train teams on your brand
  3. How lack of brand knowledge creates a bad customer experience

Customer Service Essentials collection

Know your brand. Would it surprise you to learn that knowing your brand is one of the best ways to provide top-notch customer service? A brand isn’t only a logo, a quirky name, and a social media presence – it’s also the knowledge and passion every team member displays when dealing with customers. It means understanding company values, what they stand for, and delivering the style of service that customers expect from your brand.

Luckily, this course is designed to help you ensure that you and your staff know precisely why representing your brand when interacting with customers is essential.

Other courses in this collection

This collection is ideal for those starting a career in customer-facing roles. It will help form the proper foundation to build knowledge on.

$ 9 USD

This course shows how matching customer service to your brand values makes an impact on the quality of service across your company.

$ 49 USD

This collection is ideal for those starting a career in customer-facing roles. It will help form the proper foundation to build knowledge on.

$ 299 USD

Unlimited access to all courses, learning resources and collections with new content at no additional cost for a full year.

Courses: 
1
10
328
Lessons: 
8
69
1,417
Resources: 
Workbook
Workbooks+
Multiple
Duration: 
15 minutes
150 minutes
Multiple
Access: 
30 days
60 days
12 months
Optimized for mobile