Digital Optimization

Train your marketing executives on the processes and benefits of digital optimization, and teach them how to develop a digital optimization strategy.

$ 9 USD

Train your marketing executives on the processes and benefits of digital optimization, and teach them how to develop a digital optimization strategy.

$ 49 USD

Train your marketing teams on digital marketing practices, like email marketing, PPC, and the development of marketing strategies.

$ 299 USD

Unlimited access to all courses, learning resources and collections with new content at no additional cost for a full year.

Courses: 
1
10
328
Lessons: 
4
39
1,417
Resources: 
Development Plan
Development Plan+
Multiple
Duration: 
10 minutes
120 minutes
Multiple
Access: 
30 days
60 days
12 months
Optimized for mobile

About

It’s a fast-paced world, right? Business is done 24/7, 365 days a year, to meet consumer demand. And failing to keep pace can see companies being swallowed up by their competitors. Because businesses are always open, marketing needs to keep up the pace, too. Thankfully, progress in technology has provided tools to help streamline activities, boost efficiency, and stay ahead of the game.

Digital optimization is about using digital technology to improve the ways in which things are done. In marketing, effective digital optimization helps ensure the right markets are targeted, at the right time, and in the right way. If they get it right, your marketing teams will enhance the success of their campaigns, as well as the efficiency of the whole marketing strategy.

What will you learn

For leaders or marketing executives, understanding digital optimization, and identifying where and how to use it, is vital. This course explains what digital optimization is, and lays out its business benefits. By using the processes and methods in this course, your marketing executives will be able to utilize digital optimization to streamline their marketing strategy.

  1. The processes and scope of digital optimization and the benefits of digital optimization and multichannel marketing
  2. How to identify opportunities for digital optimization in your processes
  3. How to develop a digital optimization strategy to improve your marketing operations

Marketing Skills Applied collection

It’s a fast-paced world, right? Business is done 24/7, 365 days a year, to meet consumer demand. And failing to keep pace can see companies being swallowed up by their competitors. Because businesses are always open, marketing needs to keep up the pace, too. Thankfully, progress in technology has provided tools to help streamline activities, boost efficiency, and stay ahead of the game.

Digital optimization is about using digital technology to improve the ways in which things are done. In marketing, effective digital optimization helps ensure the right markets are targeted, at the right time, and in the right way. If they get it right, your marketing teams will enhance the success of their campaigns, as well as the efficiency of the whole marketing strategy.

Other courses in this collection

Train your marketing teams on digital marketing practices, like email marketing, PPC, and the development of marketing strategies.

$ 9 USD

Train your marketing executives on the processes and benefits of digital optimization, and teach them how to develop a digital optimization strategy.

$ 49 USD

Train your marketing teams on digital marketing practices, like email marketing, PPC, and the development of marketing strategies.

$ 299 USD

Unlimited access to all courses, learning resources and collections with new content at no additional cost for a full year.

Courses: 
1
10
328
Lessons: 
4
39
1,417
Resources: 
Development Plan
Development Plan+
Multiple
Duration: 
10 minutes
120 minutes
Multiple
Access: 
30 days
60 days
12 months
Optimized for mobile